An intimate portrait of Israeli masculinity through three hardcore womanizers at the Tel-Aviv beach. From 1975-2005, the director-cinematographer, a reputable avant-garde artist and womanizer in his own right, followed his close friend Ronny Sagman and two of his pals: Alon “G-String“ and David “The Irishman“ - who never fail to devise new antics for chasing their eternal passion: women. The films protagonists refuse to give in to social conventions (like time constraints), and religiously pay a daily visit to the beach - winter, spring, summer, and fall - as if it were their calling. Their sole purpose - the hunt, conquest after  onquest; conquest for the sake of conquest.

Over the years, the film depicts a portrait of the Israeli  ale,

raising poignant questions about physical and emotional  mpotence, ethnic inferiority complexes, and Israeli/Jewish masculine identity on Tel-Avivs beachfront. A front which despite its best efforts to remain a haven, an separate enclave from Israeli reality, ends up expressing and characterizing that reality precisely.